For months, we’ve quietly been rolling out one of our most requested design features and now it’s time to make it official:
PushPress Grow websites now support background hero videos on your homepage.
There’s been a rumor circulating that Grow sites can’t do homepage hero videos.
That is completely false.
We’ve been adding them since the start of the year, and the impact has been undeniable. Gyms using dynamic video hero sections are seeing stronger first impressions, longer time on site, and higher conversion rates. Nothing communicates your culture faster than real movement and real energy.
Examples of Homepage Hero Videos on PushPress Grow
Here are several gyms already using background videos on their Grow sites:
https://www.tonka-fitness.com/ ← a must-see example
Tonka Fitness, in particular, delivered a masterclass in editing and speed ramping. Their homepage video could double as a commercial. The pacing, transitions, and energy pull you in immediately.
Want a Homepage Video Like Tonka Fitness?
Every gym has at least one member who loves filming and editing content for TikTok or Instagram. Those members are often your secret weapon.
Hand them a phone, a playlist, and a little creative freedom, and you’ll be amazed at what they can produce:
Dynamic cuts highlighting energy
Smooth transitions
Clips that show coaching, culture, and community
A video that looks professional without the professional budget
A handful of clips, a little creativity, and smart editing is all it takes to create a homepage that looks sharp and modern.
Why Background Videos Matter for Gyms
From an SEO and conversion standpoint, video hero sections can:
• Increase on-page engagement
Movement grabs attention immediately and keeps visitors on your site longer.
• Improve brand perception
High-quality visuals build trust and elevate the professionalism of your brand.
• Communicate your culture instantly
Coaching, community, energy — video shows it faster than text ever could.
• Boost conversions
Strong first impressions lead to more leads and more sign-ups.
Ready to Add Yours?
Submit your video through BugHerd, located in your Grow menu.
