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How to Create and Sell a Gift Card in PushPress

Creating a gift card, or gift certificate is a great way for friends and family to purchase for their friends fitness journey. Here's how

Jessica Hamel avatar
Written by Jessica Hamel
Updated this week

Summary

You can sell gift cards or gift certificates through PushPress Core by creating them as products. Gift cards can be sold to members or walk-ins, and the value can be applied to the recipient’s account as a manual credit or one-time discount.

This article walks you through:

  1. Creating a gift card as a product

  2. Selling the gift card

  3. Applying the value to a member’s account

  4. Common questions and limitations


Step 1: Create a Gift Card Product

  1. Log into PushPress Core.

  2. From the left menu, go to Products → Product Info.

  3. Click Create Product.

  4. Enter the product name, description, and amount you want to sell the gift card for.

  5. (Optional) Upload a photo for the product (e.g., “$50 Gift Card”).

  6. Click Pricing & Options to confirm item details.

  7. Go to Visibility & Integration and select where the product should be available (e.g., public store, kiosk, staff app).

  8. Click Save Changes.

Your gift card is now an active product.


Step 2: Sell the Gift Card

Gift cards can be sold through:

  • The Staff App (recommended for walk-ins)

  • Your public store/landing page

  • The member’s People Profile by creating a manual invoice


Step 3: Apply the Gift Card Value to a Member’s Account

There are two common ways to apply the value:


Option A: Apply a One-Time Discount (most common)

Use this when the gift card is intended to reduce someone’s next membership payment.

  1. Create a One-Time Discount equal to the gift card value.

  2. Apply the discount to the member’s next bill.

Example:

  • $100 gift card → Apply $100 one-time discount to the next invoice.


Option B: Apply a Custom Product Discount

If the gift card will be used for retail items:

  1. Create a discount for the specific product(s).

  2. Apply manually during checkout.


Important Notes / Limitations

  • Can I add the gift card as automatic account credit?
    No. PushPress does not support automated store credit that is auto-applied to purchases. Gift cards must be applied manually using discounts or manual invoice adjustments.

  • Does the purchaser need a PushPress account?
    No. Gift cards can be purchased as a visitor through your online store or at the front desk using the Staff App.

  • Can gift cards be used on retail products?
    Yes—apply as a product discount.
    Guide: https://help.pushpress.com/en/articles/702630-core-product-discounts

  • Can gift cards be used toward memberships?
    Yes—apply as a one-time plan discount.
    Guide: https://help.pushpress.com/en/articles/508459-core-plan-discounts


Tips & Best Practices

  • Create multiple gift card products (e.g., $25, $50, $100) for easier selling.

  • Add them to your website menu or holiday gift promotions.

  • Track usage by adding a note to the member’s People Profile when the credit is applied.


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