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Sites - SEO and what we do for your website
Sites - SEO and what we do for your website
Below is a list of things we do to help your PushPress website get found in Google searches.
Madeleine Galvez avatar
Written by Madeleine Galvez
Updated over a week ago

NOTE: Also refer to this article on Things you can do to organically improve your SEO


What we do

We check for load speeds

Website load speed is the amount of time it takes to fully download and render a website to the web browser.

Having a website that loads quickly gives the end user a great first impression, as no one likes using a slow-to-load website. The increase in mobile device use demands that websites load quickly, not only on desktops but for mobile devices with limited download speeds.

Each PushPress website is checked for optimal load speeds which ultimately decreases the website bounce rate, as well as ensures SEO ranking priority from Google.

Keyword Monitoring

Keyword monitoring is one of the technical things we do for your site. We monitor relevant keywords for your site because we want your site to rank for these high search volume keywords. This way, we know where to start and know how well the site is doing.

It is our goal to make sure that every site is ranked higher than its competitors on Google. For example, search “CrossFit gym in Los Angeles” on Google. We strive to get you those results!

What we do is gather relevant information and current trend from these sites and apply everything to your own site. Keep in mind that this process takes a lot of time! A lot of factors affect SEO and keyword ranking is only one of the many ways.

Google Search Console

A great start to have your site found, especially for new sites, is to submit a sitemap to Google Search Console.

A sitemap is a file that contains all the information about your site and all the content in your sites that relate to one another. Search Engines like Google love to read and crawl sitemaps to look for valuable information.

Having a sitemap not only makes your presence known to Google but also helps your content, business, and services to be found on Google.

No need to worry about getting your site found. Every PushPress Site has a built-in sitemap that has been submitted to Google Search Console.

Google Analytics

Google Analytics is a service that provides statistics and analytics tools that allow you to measure website traffic.

Having better insight into website traffic and website interaction patterns can help you make informed decisions on future website changes.

Understanding these patterns can help with SEO refinement and boost your search engine placement.

H1 Headers

All PushPress Sites’ pages are individually optimized through H1 Headers.

We optimize your headers by using relevant and most searched keywords on Google!

H1 Tags on your site are like your main subject on that site. This is what Google uses to know what is inside your website. Having an H1 per page will help Google understand the flow of your site. Good H1s are favored by Google and will likely refer your sites to relevant searches.

For example, searching your Gym Type + Location on Google

Title Tag & Meta Descriptions

Title tags and meta descriptions are HTML elements that summarize the main idea of a web page and are displayed on the search engine results page.

Each page featured on PushPress websites has proper Title Tags and Meta Descriptions that ensure that both search engines and potential site visitors know exactly what content is used on the pages of your site.

The accuracy of your title tags and meta descriptions will signal content relevancy to Google and help funnel visitors to your site who are using Google to search for fitness-related content.

Optimize Images for SEO

Images are cropped and reduced in file size before ever being uploaded to your PushPress website!

Large image file sizes can have a huge effect on your website’s load time, which doesn’t bode well for SEO ranking and visitor experience.

PushPress sites feature images that have relevant image alt tags and have been optimized and lazy loaded to allow for fast website load times.

SSL Certificates

Did you know that all PushPress Sites come with a built-in SSL Certificate? This means that all important information submitted on your site is 100% secured!


A secure and accessible website is important for SEO ranking. Recaptcha is so underrated! Did you know that it’s the main reason your site isn’t being invaded by bots and abusive activity? It does this while letting your valid users pass through with ease.

GeoTag Images

Geotagging helps search engines make the connection between your photo and the location of what it depicts or where and when it was taken, or both. This will also enable images to pop up in search engines when viewers are searching for that piece of information.

We added a Location Page

We’ve created a page dedicated specifically to your location. This will help target the areas that you serve. With the research we’ve done, we know “Gym in {Insert Location Here}” has a decent search volume, and dedicating a page to this query can attract more visitors from organic search. If your location is in a large city, we recommend including neighborhood names in addition to the city. If your location is in a rural area and your members may span multiple cities or areas, we recommend using language individuals around you would use to describe it (e.g. the tri-state area).


We've added schema to your website. This is a “behind-the-scenes” line of code that enables search engines like Google to better understand the information on your website, and therefore, allow your website to rank higher in search engine results for applicable keywords.

Hours of Operation

Listing out your daily hours of operation is one of the most important aspects of your business. When potential customers are searching for this information, we want search engines to easily find this data.

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