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Grow | Advanced Feature: How to use Trigger Links to make a custom client journey
Grow | Advanced Feature: How to use Trigger Links to make a custom client journey

Want to take your marketing game to the next level? Then use trigger links to customize a client journey when they take certain actions

Updated over a week ago

Want to take your marketing game to the next level? Then use trigger links to customize a client journey when they take certain actions!

Want to send an email to a master client list, and then, if they click certain links, create a custom marketing flow that will market to only those who clicked specific links? Now you can!

Here's how:


2. select Email Marketing

select Email Marketing

3. Click on Trigger Links > Links

Click on Trigger Links > Links

4. Click on Add Link

Click on Add Link

5. Click on Add Link button

Click on Add Link button

6. fill out the 2 required fields

fill out the 2 required fields

7. Name your trigger

Name your trigger

8. Enter the redirect URL you want the person to go to when they "opt in" or click the link

NOTE: A good rule would be your website, an eBook/blog page, or even a Thank You Page you can build out in the funnel builder. For more info on how to build a landing page click here: http://help.pushpress.com/en/articles/5872597-grow-how-to-build-funnels-landing-pages-in-your-crm

Enter the redirect URL you want the person to go to when they "opt in" or click the link

9. After you name your trigger, and post the redirect, hit save

After you name your trigger, and post the redirect, hit save

10. Here's where you new trigger link will live

Here's where you new trigger link will live

11. Now, Click on Email Builder

Now, Click on Email Builder

12. Click on Create email

Click on Create email

13. Select a template, or build from a previous email

Select a template, or build from a previous email

14. Highlight the text you want to link the "trigger link" in an locate the URL link button

Highlight the text you want to link the "trigger link" in an locate the URL link button

15. Click on "Link List"

Click on "Link List"

16. Locate the newly created Trigger link from the drop down list

Locate the newly created Trigger link from the drop down list

17. Click on Save

Click on Save

18. Now your text will be used as a link that someone can click

Now your text will be used as a link that someone can click

19. Next, go to Automation

Next, go to Automation

20. Click on Create workflow

Click on Create workflow

21. Click on Start from scratch

Click on Start from scratch

22. Click on Create new workflow

Click on Create new workflow

23. Click on Add New Workflow Trigger

Click on Add New Workflow Trigger

24. Click on the drop down

Click on the drop down

25. Locate from the list "Trigger Link Clicked"

Locate from the list "Trigger Link Clicked"

26. Click on Add filters

Click on  Add filters

27. Click on the drop down and look for "Trigger link"

Click on the drop down and look for "Trigger link"

28. After selecting "Trigger link" now go to the right and find the secondary drop down where is says "Select"

After selecting "Trigger link" now go to the right and find the secondary drop down where is says "Select"

29. Open this drop down

Open this drop down

30. From the drop down, locate your trigger link

From the drop down, locate your trigger link

31. Click on Save Trigger

Click on Save Trigger

32. Now you can build out your workflow as you see fit.

NOTE: the main idea here is to market to someone who "took action" in an email or looked at your product/site further from the email you set. This will not fire if the person did not click the trigger link.

Now you can build out your workflow as you see fit.

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